Maximising Efficiency – Stretching every rupee a marketer spends on retail.
We work with clients on Outlet classification, Selection and targeting of high potential outlets, Planning of inputs (frequency, quantum, and programmes), Merchandise deployment and replenishment, Feedback and control.
Our internet based client accessibility support system offers 24x7 real time information on the status and photograph of each display we put up, be it in Mumbai or Shahjahanpur!
Maximising Impact – Utilise our expert knowledge to maximize the impact of your product and communication at retail outlets.
We work with clients on What to display – designing creative content, production and fabrication, Where to display, How to display
Maximising Knowledge – We’ll share our extensive experience and work with clients to structure and expand their knowledge base. We undertake assignments in Retail media strategy consulting, Market intelligence – competition activities, consumer offers, schemes, new brand tracking, Retail audit – Availability, Sales, Visibility, Freshness, Verification and feedback, and Trade satisfaction surveys
Maximising Throughput – We’ll help design and execute programmes to increase sales throughput using ISPs (In Store Promoters), and FOS (Feet on Street) programmes. We also have extensive expertise in Retail Channel programmes – mystery buying, display contests, loyalty reward programmes, dealer activation programmes |